Super Bowl Ads

My Faves:

Bud Light "Meeting", DDB Chicago

I liked this commercial. It may not have been the most creative but it made me laugh a lot more than the some of the other ones. It was not the typical beer commercial macho man humor either, which is one of the things I really liked about it. DDB Chicago had some really funny ads this year, especially the Conan one with the Euro music, and with exception to the Bud Light Lime "sphere of summer" which just didn't have much business being a Superbowl ad. I am also not a huge fan of the Clydesdale commercials for Budweiser, but maybe some people are since they have been airing them for so long.

Cars.com "David Abernathy", DDB Chicago

This was a very interesting approach for cars.com. I didn't feel like they were trying to sell you something, just tell you a story. The selling part is subtle, which I like because it ties into their slogan so nicely " confidence comes standard".

Bud Light "Conan O'Brien" DDB, Chicago



I personally love Conan O'Brien so I think that this ad is hilarious. Again, DDB did a good job this superbowl!

The best overall ad in my opinion was the "Hang in there Jack" ad. I just think it was an ingenious campaign, that is still going on. It is like a soap opera and the amount of free advertising they are receiving is huge! I love the concept.

Can't Believe These Aired During the Superbowl:

Cash4Gold.com Agency: Euro RSCG Edge

Is this ad for serious? I seriously cannot figure out if they were purposely trying to make this commercial so terrible just so people would remember it. Maybe, because this ad was on lists for being most-memorable. http://adage.com/article?article_id=134300... Even though this ad may have been memorable I don't think it is worth the embarrassment.

Castrol "Grease Monkeys", Ogilvy and Mather New York-
I thought that this ad was almost trying to emulate a beer commercial. Obviously, it is not trying to appeal to 20 year old college females, however, I do not think it is trying to repulse them either. I feel bad for whoever had to be apart of the production of this ad.


GoDaddy.com "Baseball", In-house

Apparently, GoDaddy was dropped as a client from their old agency in Madison, WI. It is not hard to imagine after seeing these tasteless, humorless, ads that they created on their own. Not only are the offensive, they are just downright stupid.