Publicis Groupe

Publicis

LG "Cartooner" Publicis Modern London

This commercial has the dry humor that screams England. Sadly, I think if this ad aired in America many Americans would believe that the cartooner was a real innovation and call their local cable provider and request they have it. 

Sweet 'n Low "Lighter Desserts" Publicis S&S Guayaquil, Ecuador

Saatchi & Saatchi

T-Mobile "Life is For Sharing" Saatchi & Saatchi, London

This was probably one sight to see. It really reminds me of what Secret Weapon did for Jack-in-the-Box, with the people they planted to have their cell phones out. Except of course, this really did happen in a Liverpool train station. 

Leo Burnett

Shelter "House of Cards" Leo Burnett, London

Another beautiful and powerful ad. The whole concept is very moving and really cool to watch. This whole campaign was done pro bono for the UK organization "Shelter". 

Fallon

Traveler's Insurance "Delivery" Fallon London

I love this whimsical spot for Traveler's. On Youtube some people have said it reminds them of Tim Burton's "Big Fish". While, I can see that, this man also really reminds me of the creepy guy in the messenger hat who walks up and down Mockingbird. All joking aside, this is a really cool way to think about insurance. 

Alpo, Outdoor, Fallon

The entire Alpo campaign done by Fallon is so great. This ad in particular is so funny. The tag line is "Real Dogs Eat Meat". I love how they are positioning the product as "non-sissy" dog food--the Miller High Life for dogs!

Kaplan Thaler Group

Trojan "Make Each One Special" The Kaplan Thaler Group, New York

This ad is probably the most tasteful of all the Trojan ads done by Kaplan. I think they should make all their ads more like this one and not like the ones we are used to seeing. 

Team One Advertising

Boost Mobile "Party" Team One

Interpublic

McCann Erickson

Heineken "One Green Bottle" McCann Erickson, Dublin

Great song--it adds such a cool mood to this ad. I really love the idea that a beer bottle is having a flashback of their life and everything it has been through. A really cool way to personify an object. 

MasterCard "Icons" McCann Erickson New York

I don't know if it is because I have seen this ad so many times because it is so overplayed or what but it is so annoying!! The whole concept of having cartoon icons in a commercial is so overdone. We have been seeing these cartoon icons in commercials that are not in their product since the Got Milk ads with Pilsbury and the Trix rabbitt. Frankly, I think it is overdone, and in this case, not even executed well. 

The Martin Agency

Wal-Mart & Coca-Cola "Extended Family" The Martin Agency

It's cool that this ad is for both Walmart and Coke.. it has the happy, love life Coke feeling and I like how it is not obnoxiously promoting either brands. A feel-good ad.

TM Advertising

Nationwide Insurance "Coops Paint" TM, Dallas

At first sight, you don't even realize this is an insurance advertisement. I really like how the Nationwide sign is subtly on the side because you really have to look at the sight to figure out what is going on.

Draftfcb

Oreo "Milk's Favorite Cookie" (Guerrilla) Draftfcb New York

Lowe 

Axe "Get a Girlfriend" Lowe Bull, Johannesburg

Stella Artois "Le Courage" Lowe Brindfors, Stockholm

This ad is so cinematic. It is also very 1984-esque, with the voice, the text and general movie feel. It won a Cannes Lion. I think it is very cool, however, I do not really see where it is that original. Maybe I am missing something. 

Carmichael Lynch

Ikea "Live Better" Carmichael Lynch

I was trying to find more information on this ad but came up a little short. Looks like it was banned from airing and only aired once.... I don't know if that was from a reliable source. However, I found the spot quite entertaining.

Gibson "Empress" Carmichael Lynch

Hill Holliday

Dunkin Donuts "Fritalian" Hill Holliday, Boston

I never saw this ad before going onto the Hill Holiday website but I think it is really funny. Dunkin Donuts has it hard, they are not like Starbucks, who don't really have to advertise... it's nice to see an ad for a place like Dunkin Donuts that is a little out of the ordinary and creative.

Deutsch

Playstation 3 "Lunatics Unite" Deutsch

This ad is so fun to watch and the art direction of it is truly ambition. It is perfect for the game it is advertising for as well. In comparison to the work that TBWA has done for PS3, I like this ad more. The TBWA ads are a bit to eery and creepy for my liking, then again, I don't think a 20 year girl is really who they were going after with them.

Mullen

Boston Bruins "Date" Mullen Wenham, USA

These commercials are so funny. Mullen does a great job and really captures the humor of some sports fans. 

Campbell Mithun

AbovetheInfluence.org "Disposable Friend" Campbell Mithun, Minneapolis 

This campaign received a lot of press, some positive, some negative. The criticisms of the campaign were mainly that the campaign was offensive and played off of way to many stereotypes. I would say although this campaign has good intentions, I would have to agree about the stereotype criticism. I think that campaigns like "Truth" are much more effective at reaching teens.  

Dailey & Associates

Stanford "FM Synthesizer" Dailey Los Angeles 

This ad really shocked me... It seems like a YouTube video, but it is an ad for Stanford?? I am impressed with the sense of humor of such prestigious institution. 

WPP

Ogilvy and Mather

Pfizer-Viagra "Bed" Ogilvy & Mather, Mexico City

The best part about this ad is the picture next to the bed. It is a very old school picture so it gives you the impression that the people whose bed this is, are very old. 

Another campaign that Ogilvy is doing right now fo

r Honeycomb is very funny. It is about Beeboy, a boy raised by bees. The commercials are very strange but the website beeboy.org is even funnier. You can read studies done about Beeboy and even watch videos of him in the wild. 

Young & Rubicam

Sharkfin Project: Fin, Y & R, Frankfurt

This envelope is a message against the action of "finning", in which people cut of the fins of sharks and then throw them back into the ocean to suffer. Finning is leading to the extinction of many types of sharks. This is very original work done by Y & R and sends out a very powerful message. 

JWT

Lipton Brisk "DeVito" JWT New York

An oldie, but a goody... I remember seeing this ad a while back, it aired for awhile. It was during that time period when claymation was the cool thing to do and that show on MTV with the clay celebrities boxers, "Celebrity Death Match" was really popular. I was really surprised to see that JWT did this ad because all of their work seems to be more on the "safe" or "serious" side. I think this ad shows their creative and funny side.

Grey

U.S. Elections "Obammcain" Grey New York

This was obviously done for this years presidential election. I would say it is somewhat controversial. However, I believe the message of this ad is to not pay attention to race of the candidates and in lament's terms, don't be racist in choosing who you vote for. Clearly, America does not care about race after Obama won the election by so many votes, I do not think it was because this ad by Grey was so effective. Nonetheless, it is cool to see how they digitally rendered their appearances. 

Omnicom

BBDO

LifeSavers (Wrigley's) "Muffin Top" Energy BBDO, Chicago

This commercial is so funny. DDB does a really nice job with all of the Wrigley's products I think. Especially Lifesavers and Orbit gum. The brand is so well established so I think it would probably be difficult to come up with new and exciting ideas, but they sure do a great job with this very funny ad. 

Mercedes-Benz CLM BBDO, Paris

AMV BBDO

Guinness "Tipping Point" AMV BBDO, London

One of the coolest spots I have ever seen! The production of this must have been quite a job, not to mention very expensive.

DDB

 Milk "Russian Dolls" (Viral) Tribal DDB, Canada 

This ad is very strange. I did not really expect this from DDB, but I like how they show their weird side. It is a good thing this ad is viral because I am not sure that many people would really like the whole Borat voice thing. 

Centraal Beheer "Acupuncture" DDB Amsterdam

This ad was done for an insurance company in the Netherlands. I think it is very different from some of the insurance ads we see in America ( i.e. Allstate, Geico).

TBWA Worldwide

Gatorade Tiger "Never Quit" TBWA/Chiat/Day/LA

Gatorade is a new client for TBWA. I think that it is interesting for TBWA that Tiger is their spokesperson considering his very close ties with Nike ( I think he is also a spokesperson for Nike) because of their Nike rivalry and their Adidas account. I wonder how they feel about working with him... just a thought.

Playstation 3 "If Fun Didn't Matter" TBWA\London

180 

Adidas "Gold Doesn't Play Favorites" 180 Amsterdam

A lot of Adidas ads are done by TBWA\. It is really interesting to see the contrasts of Adidas work by TBWA like the "Impossible Huddle" which I posted on my blog in an earlier post, and this ad. The feel is a lot different. In this 180 ad, the words are very important. TBWA uses more visual solutions to the "Impossible is Nothing" campaign. 

Another ad I found from 180 L.A. was this one for Amstel, http://www.180la.com/#page=media;item=177 , I think it is so creative and so different for a beer commercial.

Goodby Silverstein

Tostitos "East End Blues" Goodby, Silverstein

Frito Lay Dips "Love & Sockets"

I absolutely love this new campaign for Frito-Lays chips and dips, "Made for each other". All of the ads I see for it are so beautifully put together. Also, I love the idea of chips and dips being made for each other because IT IS SO TRUE! After watching these ads, although they are not really about the product itself, you know exactly what the ads are advertising and you agree with it to because who doesn't feel that chips and dip could not coexist one without the other.

Dieste Harmel & Partners

Pepsi "Tacos" Dieste, Dallas

Being from Chicago, and being a huge Cubs fan, we no longer like Sammy Sosa, however, I still think this ad is great and remember thinking when it first aired a few years back that it was very cute. 

GSD&M Idea City

U.S. Air Force "Girls Often Dream About the Day they will Change Their Name" Idea City, Austin

I really like this ad from Idea City for the Air Force. I like that it is so obvious who they are trying to target, yet not in an offensive or annoying way at all like some military advertising. 

Idea City also does a lot of work for Southwest Airlines. Here are a few pictures of I found of a campaign they did where they painted Southwest planes with different themes:

LatinWorks

ESPN LatinWorks, Austin, TX

Although this commercial is entirely in Spanish, you do not really have to understand the language to know what is going on here. The line at the end of the spot says you don't need to see to feel, you also don't need to know spanish to get the point. LatinWorks does a really good job of making great spots for Latin Americans, they are all so versatile. 

Martin|Williams

Not for Sale "Shadow Puppets" Martin|Williams, Minneopolis

This commercial reminded me a lot of the Amnesty Internation spots done by TBWA. Although I think this is cool, I think that the TBWA spots are a little more powerful. Nonetheless, this spot is very artfully done. 

VW then vs. now

Then

1962 DDB New York

This commercial reminds me of the simplistic ads done by Bernbach for VW like "Think Small" and "Lemon". This ad is not complicated and says exactly what it means... I like this straight to the point style.

"An Honest 25 mpg" 1973 DDB New York

"La Grande Bug" 1975  DDB New York

Quite a contrast from the first two ads, this ad is much more kitschy and in my opinion, is trying to hard. I think I read that this ad aired during the superbowl which might be a reason why they were trying so hard. Nonetheless, I think the first 2 ads are much more effective than this ad. 

"Changes" 1987 BMP DDB Needham (London)

So 80's, so fabulous. Again, DDB uses a celebrity(sorta).. although, I like this ad much more than the Zsa Zsa ad from the 70's. This commercial was what this model was most famous for, so I don't know if you can really call her a celebrity. 

Now

 "Sunday Afternoon" 1997 Arnold Worldwide

VW goes to Arnold. The ads done by Arnold have a completely different feel. They flow nicely and are always accompanied by really cool and chill music. This ad also reminds me of the ad by Arnold for VW "synchronicity". 

"Big Day" 2001 Arnold Worldwide

Another ad by Arnold with cool music and great flow. These ads are beautiful to watch and this one in particular is like a movie trailer. 

"Machos" 2004 DDB Germany

In Europe, the account was still held by DDB. This ad might have been a little too sexual to air in the states. In the states at this time, Arnold lost the VW account and went to Crispin because sales were down majorly. 

2006 Crispin Porter & Bogusky

In an effort to raise sales for "V-dub" they offered free guitars as incentive to buy a VW. In 2006, Cripsin launched the "German Engineer" and "Safety Happens" campaigns.